Why 75% of Businesses see Zero ROI on Facebook

Marketing on social media is THE most cost effective way to reach your audience and Facebook is the biggest platform. Despite this most businesses are not seeing any return on their marketing dollars especially on Facebook. Marketingland surveyed over 4,700 US small businesses with less than 10 people and found some very interesting things. 1. 5…

Spend less time and make more ads with Facebook ads spy tool

When it comes to Facebook ads you are either starting out or trying to expand your current marketing efforts. There is only so much time in the day so you must plan that time to get the highest chance of success possible while limiting the risk that you completely wasted your time and money. So many Facebook ad marketers fail miserably even if t…

Facebook Ad Emoji and Special Characters

Some advertisers user special characters in Facebook ads, here are a few reasons why: to avoid getting detected by Facebook's filtering algorithms (eg. too many t-shirt, skin, flashlight ads are being shown so surge pricing is applied) protect from their competition using Google or Facebook search to lookup their ad copy or videos cloaki…

Updates, Fixes and More

Recently there have been many updates behind the scene designed to speed up the process of discovering ads. Facebook is always tweaking the html if Facebook ads and this has required altering the way we do things many times over the past 3 years. The most noticeable changes are: More videos ads (better identification) More post links …